Demand for the New iPhone 13 is Declining
Apple is struggling with a disappointing demand for the iPhone 13, released in September. Financial news agency Bloomberg reports this based on anonymous sources.
Like many other tech companies, Apple was hit hard last year by the worldwide shortage of chips. In addition, the fruit brand was previously forced to temporarily stop production of the iPad from having more parts for the production of the iPhone 13.
That did not work out entirely because the production of the smartphone was already reduced by 10 million units earlier this year…
But now that demand for the new iPhone 13 is also declining, Apple needs fewer parts from its suppliers. The manufacturer wanted to make about 90 million smartphones this year, but ‘it is plausible that they no longer all need to be produced’.